GoRocky bought Kindred. Together they have treated nearly 100,000 Filipinos.
GoRocky started as an online men's health service. It has bought the women's health brand Kindred, and the BGC clinic stays open.
GoRocky, a Philippine telehealth startup founded in 2023, announced on July 21 that it has acquired Kindred, a women's health brand. Telehealth means seeing a doctor over your phone instead of in a waiting room. GoRocky started with men's concerns like sexual health, hair loss and weight management. Kindred covers the other half of the market. The price was not disclosed.
Kindred was founded in 2022 by Jessica de Mesa-Lim, a nurse. It runs online consultations plus a flagship clinic in Bonifacio Global City, and it handles ultrasounds, vaccines, diagnostics, infertility care and menopause. That clinic is staying open. Between them, the two brands have served close to 100,000 patients in the Philippines. GoRocky's backers include Kaya Founders, Integra Partners and Pulse 63 Healthcare Ventures.
One integrated platform is what lets us deliver better care to both men and women: a network of licensed doctors and partner pharmacies, our own technology for electronic medical records and order management, and diagnostics.
Why it matters
That quote is from GoRocky chief executive Kiyanusch Braun, and the plain version is this: one company, one patient record, both sexes. For a Filipina who has been putting off a consult because the clinic is far, the queue is long, or the topic is awkward to raise in person, this is a second door. Reproductive health, menopause and fertility are exactly the things people delay until they become expensive. A phone consult removes the trip, not the doctor.
The catch to watch
One clinic in BGC is not national coverage. Nearly 100,000 patients across three years is real traction but small next to a country of 115 million, and it skews to people with a card, a signal and a delivery address. Watch the price list, too. Online health startups make money on repeat prescriptions, so the cheap first consult is not the whole cost. And a brand acquisition means the name and the patients move over; whether the same doctors and the same waiting times follow is the part nobody announces in a press release.
The honest read: this is a Philippine startup buying another Philippine startup instead of selling to a foreign one. That is the rarer outcome here, and it is the one worth watching.